9A-Testing the Hypothesis Part 2
The Who My new interviews provided great insight into the market I will be targeting. The few people that I interviewed all had some things in common. They were extremely healthy and did not go to the doctor often. They had no need for a medical focused app because they took no meds and were extremely conscious of their healthy lifestyles. One girl I spoke to was a vegan and she expressed to me how she only believes in holistic medicine. Additionally, I found out there was opportunity in using this app for children going to summer camps and schools. One interviewee expressed to me how annoying it was to have vaccine records sent to these places. She said an app that could help her send medical records would be great. Two interviewees said they did not like technology and would get confused with an app. I never took this into consideration however, I realized that some people simply do not like using their phone. There interviewees were elderly and they brought to light that I sh...